Fiona leads the thrive client team and is responsible for providing all of their clients and partners with the very best possible services. Her communication with the cultural sector ensures that their research projects, resources, and events are tailored to the needs of the sector. Fiona has over 18 years’ experience in the arts sector working with both venues and production companies.
thrive believe that culture can transform lives and that everyone should have access to this opportunity. To achieve this, they help cultural organisations know and grow their audiences.
First, they help cultural organisations to understand who their audiences are, and who they could be. They do this by using solid research and gathering the right data.
Secondly, they help cultural organisations use these insights to make a change. This could be anything from creating a bespoke audience development plan for a large museum to providing free-to-all marketing training events for smaller cultural organisations.